This week, I came upon an interesting article on Mashable
called Twitter Will Decide the Value of
Your Tweet by Sam Laird. The article illustrates how Twitter is changing
its API to decide the value of personal tweets. Twitter is hoping to introduce
this value system soon as tweets will be deems of low, medium, and eventually
high value. They are hoping to improve the engagement of individuals that have
high follower counts. This is very similar to the trending section on Twitter;
however, they are hoping to eliminate and improve one’s Twitter experience.
In regards to this article, I think Twitter is definitely
trying to improve the quality of the tweets that I could stumble upon. I think
the company is striving to provide the users with a more satisfactory
experience and invoke my interaction. It only makes sense right? On the other
hand, I am not really sure that this new coding structure will actually help siphon
out a substantial amount of the unwanted content. This definitely might be the
case when companies can pay to have their tweets valued as “high”. This problem
might perpetuate causing unhappy users to seek a new social media outlet. Overall,
I like where Twitter’s head is to make the experience for end users better, but
I am not entirely sure this is the best way of going about it.
Do you think this will actually benefit large companies more than simply promoting a tweet? I believe users will be more inclined to scroll through the tweets that have been categorized as high value. Do you think these large companies will spend more time and money investing in "high value" tweets as opposed to simply having tweets promoted?
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